Shu Uemura Blow Dry Beautifier | Review

Shu Uemura Blow Dry Beautifier | Review

Since cold temperatures are just around the corner, I wonder how much I love Toronto that I am willing to spend the winter season in Canada. There are two things I hate about Canadian winter: first one, of course, extremely cold weather; second one, washing my hair before I go to bed at night in fear of doing that in the morning and using a blow dryer that damages my hair. Since I can do nothing about the first thing, I decided to take the matters into my own hands and collaborate with shu uemura, which has offered me a perfect solution to my morningmare!



This Blow Dry Beautifier thermo BB cream helps protect hair from blow dry heat, smoothes, tames frizz, primes hair fiber, and moisturizes without heaviness. It provides a natural, nude blow dry, and flawless effect with no compromise on hair quality – my ultimate all-in-one hair product!



The cream is naturally enriched with Gingko Biloba, the iconic Japanese maidenhair tree, which is a symbol of longevity and resistance, recognized for its protective and restorative properties. The product also contains a renowned S.R.S. repositionable microwax technology and amino reactive silicon to memorize the shape of hair and correct hair frizz – isn’t that so cool?



Using this product is so easy and fast (especially when we consider that my morning energy level is somewhere around zero) – only one application to damp hair is needed to moisturize it, control the frizz, and obtain a desired look for the whole day! 🙂




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